Digital Marketing And Branding
Learn everything it takes to turn your digital business into a success story.
Like language, marketing strategies are always changing. Connecting with clients who need proofreaders and editors has never been more accessible, yet complex. This program teaches you every skill you need to have in order to grow your business online.
You’ll even be prepared to offer the skills you’ve learned as a service to your clients, growing your bottom line.
Grow your business online and land more proofreading and editing gigs without spending money on ads.
Imagine what your world would be like if…
- Writers saw you as the editorial expert in their field, niche, and genre
- Your sales copy attracted clients and your calendar is booked for months
- You stand out from the crowd and become the go-to editorial pro
- You had a consistent and powerful social media marketing strategy
- You had an email list that converted followers into paying clients
Introducing Advantage Marketing
A lifetime-access, self-paced course that trains proofreaders and editors in branding, copywriting, and digital marketing.
The first program of its kind that...
Focuses on growing an editorial business
This program is designed to grow your editorial business so you can attract high-quality clients. You will develop your editorial business with an online presence so it is positioned as the go-to service for digital content creators, writers, publishers, businesses, and entrepreneurs. No matter which industry, your brand will become timeless.
Positions you as the expert in the editorial field of your choice
You can call yourself an expert, but the real magic happens when others do. With smart marketing and consistency, you will become the authority in the niche or industry so clients come to you with work. With our framework, you won’t have to spend money on ads or waste time on strategies that don’t work.
Gives you strategies that build trust and sell your services
This program teaches you how to sell your services across multiple online platforms, including email so you connect with potential clients in various ways. In the process, you’ll build trust and develop relationships that last. We provide you with the copywriting training you can use for yourself, and offer as a service to your clients.
WHAT'S THE WORD?
Don’t take our word for it, here’s what our students are saying about Advantage Marketing
“Knowing the skill is one thing. Marketing is a whole other ball field! You can be the best editor in the world, but the least qualified person can steal your owed gigs if they know how to market better than you. Advantage Marketing helped me land a spot in the public eye and score editing gigs I otherwise would have NEVER got. Before this course, I had no clue what to do to advertise myself. Thank you, Phon, so much for helping me figure out how to market the skills you gave me!”
Mariah Krist
Proofreader, Editor, Copywriter
“Advantage Marketing has given me a ton of practical information I could immediately implement in my marketing strategy. It’s practically a gold mine!”
Bori Hoffbauer
Proofreader, Editor, Copywriter
After completing this program, you’ll be able to:
- Connect with your ideal clients by writing authentically through email, social media, and web content.
- Understand brand guidelines so you can develop your own, and differentiate your services from other proofreaders and editors.
- Help authors build their readership, get great reviews, and grow their fan base through social media and email marketing.
- Work with businesses to grow their brand online and increase engagement with great copywriting.
Getting more proofreading jobs and editing clients doesn’t have to be overwhelming
Hi, I’m Phon
When I started my editorial business, I had nothing except the professional publishing network I developed through word of mouth. Fast forward 20+ years and a lot has changed. Social media, website conversions, direct messaging, and email marketing now play a vital role in finding clients.
Marketing has been a daily task of mine for decades, with a focus on attracting the right kind of people that need proofreading and editing in their lives. Why was this important? Because the likeminded followers that I developed trust with became paying clients, respected colleagues, and friends.
Building trust doesn’t happen overnight, it’s a long process that requires strategy, tools, and consistency. That’s why I developed Advantage Marketing—to make building your business online as easy as possible without giving up your precious time.
You’ll have the confidence that whenever you post, or press Publish, you’re doing the best for your business, your brand, and yourself.
I hope to see you in class.
Running your editorial business includes client strategies and smart marketing so you can position yourself as the go-to expert for all kinds of content creators.
Advantage Marketing Focusses On 4 Essential Business Skills
Here’s what’s included in Advantage Marketing:
MODULE 1
BRANDING
Like with all businesses, the first step you need to get right is branding. In module 1, you’ll learn everything you need to know about building a brand from the ground up, and how to develop one that speaks directly to your ideal audience. You’ll learn how to find your target audience and position yourself as the solution to all of your writing clients. Additionally, you’ll learn how to create visuals aligned with your brand.
MODULE 2
COPYWRITING
Communicating with your audience in a way that prompts them to take action is a process and an art. You’ll learn how to communicate in a natural way that leverages your knowledge, expertise, and experience so you can build your authority in the editorial industry. Copywriting is a sought-after skill, and you’ll be able to add it as a service to your editorial business.
MODULE 3
SOCIAL MEDIA MARKETING
Social media is a powerful digital marketing tool that can be used to attract clients organically without spending money on ads. You’ll learn how to reach your audience and engage with them so you convert them into followers and paying clients. By breaking down the major social platforms and how to use them, you’ll learn what, when, and where to post, and why your audience needs to hear it.
MODULE 4
EMAIL MARKETING
When a writer or business professional gives you their email address, it’s a gift. An email list is valuable because you own it, and communicating with subscribers isn’t dependant on a platform. You’ll learn how to grow an email list, and how to write newsletters in a personable way that converts followers into clients that can provide your business with repeat income. Get access to templates and strategies so you show up in your audience’s inbox confidently.
Plus, when you enroll, you gain instant access to these exclusive bonuses worth US$1,982
BONUS 1
PRIVATE
COMMUNITY
This private community is made up of other editorial business owners.
They hold each other accountable, share marketing strategies, lessons learned, and what’s working for them right now.
Valued at $997, this group is included totally free with lifetime access!
US $997
BONUS 2
SOCIAL MEDIA CAPTION SCRIPTS
Posting on social media doesn’t have to be a guessing game.
With these easy, fill-in-the blank templates, posting captions will become an effortless task.
Valued at $97, these caption scripts are yours free when you enroll in Advantage Marketing.
US $97
BONUS 3
WELCOME EMAIL SEQUENCE TEMPLATE
When people give you their email address, it’s because they’re interested in you.
This email sequence is customizable to your perfect client.
Valued at $97, you’ll have your email sequence up and running when you join our program.
US $97
BONUS 4
EMAIL NEWSLETTER TEMPLATES
Building authority in your field takes consistency and sharing your knowledge.
These templates are designed to communicate with your audience in a sustainable and relatable manner.
Valued at $197, these newsletter templates are free for you.
US $197
BONUS 5
EDITORIAL HASHTAG BUNDLE
Hashtags are a way to get you noticed and discovered on Instagram.
Created specially for editorial pros, you’ll be able to connect with your audience quickly so you can start gaining potential clients.
Valued at $97, you’ll get closer to your audience for free when you enroll.
US $97
BONUS 6
LIFETIME ACCESS AND UPGRADES
We grant all of our students lifetime access to Advantage Marketing because marketing is always evolving.
Valued today at $1,982, you get Advantage Marketings bonuses for no additional charge when you enroll today.
US 497
After Completing Advantage Marketing, You’ll Receive A Certificate In Digital Marketing And Branding
Still not convinced? Hear from more of our students:
“Marketing is a scary thing for an introvert like me who equated it to going into a room full of people and rubbing shoulders with strangers and handing out business cards. Advantage Marketing took the fear out of it by showing me different avenues that can be used to market my business from the comfort of my home.”
LaToya Turner 
“The marketing information in Advantage Marketing is phenomenal! Phon gives you everything you need to know to navigate the Social Media sites; how to set up your pages, when to post, what to post and how to interact. This course really opened my eyes to some different ways to market my freelance business.”
Karen Bates 
“Advantage Marketing has taught me not to be afraid of social media marketing. As much as I wanted to promote my services, I had no idea how to do that online without coming off as an unauthentic and icky salesperson. Phon’s course was very helpful and I love being able to refer back to it when I need a refresher.”
Lakeisha Cadogan 
“I am not prolific on social media, mostly because it’s a lot of work and I can’t be bothered. But Phon has some solid advice and I’ve set up a schedule of posting for myself, so hopefully I can start using social media the way it’s supposed to be used! The results so far are promising!”
Vicky Haygood 
“I have completed Advantage Marketing and I am happy I did it. There was so much I did not know, I am now in the process of building my website and updating my profile on Instagram and LinkedIn as a result of the new information from Advantage Marketing. Thank you, Phon.”
Andrea Crossfield 
“It’s given me great ideas for social media. It’s very overwhelming when you stop and think about how many social media platforms there are and the guidelines for each. Advantage Marketing was helpful to break them down and help me figure out which two to start with.”
Michelle Merritt 
“I was so grateful that Phon created the Advantage Marketing program. I know very little about social media. She goes into greater detail about how and what to use in social media to market your business, including the best ones to use for the niche(s) you want to be in.”
Andrea Baker 
“Advantage Marketing is helping me learn to be strategic about marketing.”
Nicole Martindale 
“Advantage Marketing has given me so many great suggestions and ideas for marketing, as well as guidance to steer me in the right direction.”
Kerri Bielma 
The Edit Republic Guarantee
Advantage Marketing packs digital marketing, branding, copywriting, and sales strategies into one comprehensive course that has helped thousands of students grow their proofreading and editing businesses online — and even offer copywriting and marketing as services to their clients.
We’re confident you’ll love this course, but if for some reason you don’t, then you can get a full refund within 7 days.
100% Satisfaction Guaranteed
FAQs
This course is for editorial professionals like proofreaders, editors, book coaches, and freelance writers. However, the lessons can be applied to any industry and are for anyone who wants to know how to develop their brand and market themselves online.
Yes! Advantage Marketing comes with a risk free 7-day money back guarantee. If for some reason you don’t think the course is for you, let us know within 7 days of your purchase date of the course and we will give you a 100% refund, no questions asked.
You can do this for any niche. Whether you work for publishers, businesses, academics, writers, nonprofits or entrepreneurs, you’ll learn how to attract your ideal clients.
This course is completely self-paced so you can go through it at your convenience.
You have lifetime access to the course. Plus, you get free future upgrades and access to any future bonuses that are added.
The course is broken into 4 modules: Branding, Copywriting, Social Media Marketing, and Email Marketing. The lessons are a mix of slides, text lessons, videos, and tutorials. There are worksheets and exercises to supplement your learning and execution. This makes things more manageable and you’ll see your brand and marketing strategy take shape as you progress.
Yes, you can! You can start whenever you’re ready once you’ve enrolled. You also get lifetime access, so you can go back and refresh your strategies and skills whenever you need.
Absolutely! This course is designed so you can market yourself easily online even if you have zero or minimal experience with social media and don’t consider yourself to be a tech expert.
If you’ve just started your editorial journey, this course will put you ahead of the crowd. Imagine attracting your ideal clients from the get-go! Social media marketing is a long game, and your efforts pay off when done correctly. It’s best to start now instead of waiting.
This course is a proven system that teaches you how to appeal to the right client and future-proof your business. In addition to developing a plan, you’ll learn how to adapt to changes and growth. The course is also regularly updated to reflect changes in the online space.
Join Advantage Marketing today for only $197!
An unbeatable price that comes with lifetime access and course upgrades
Lifetime Access
$
197
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BRANDING
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COPYWRITING
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SOCIAL MEDIA MARKETING
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EMAIL MARKETING
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Lifetime Access
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Bonuses
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Course Upgrades
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Exclusive Community
Enroll Now
Price listed in USD