Learn everything it takes to turn your digital business into a success story.
Like language, marketing strategies are always changing. Connecting with clients who need proofreaders and editors has never been more accessible, yet complex. This program teaches you every skill you need to have in order to grow your business online.
You’ll even be prepared to offer the skills you’ve learned as a service to your clients, growing your bottom line.
A lifetime-access, self-paced course that trains proofreaders and editors in branding, copywriting, and digital marketing.
This program is designed to grow your editorial business so you can attract high-quality clients. You will develop your editorial business with an online presence so it is positioned as the go-to service for digital content creators, writers, publishers, businesses, and entrepreneurs. No matter which industry, your brand will become timeless.
You can call yourself an expert, but the real magic happens when others do. With smart marketing and consistency, you will become the authority in the niche or industry so clients come to you with work. With our framework, you won’t have to spend money on ads or waste time on strategies that don’t work.
This program teaches you how to sell your services across multiple online platforms, including email so you connect with potential clients in various ways. In the process, you’ll build trust and develop relationships that last. We provide you with the copywriting training you can use for yourself, and offer as a service to your clients.
Mariah Krist
Proofreader, Editor, Copywriter
Bori Hoffbauer
Proofreader, Editor, Copywriter
When I started my editorial business, I had nothing except the professional publishing network I developed through word of mouth. Fast forward 20+ years and a lot has changed. Social media, website conversions, direct messaging, and email marketing now play a vital role in finding clients.
Marketing has been a daily task of mine for decades, with a focus on attracting the right kind of people that need proofreading and editing in their lives. Why was this important? Because the likeminded followers that I developed trust with became paying clients, respected colleagues, and friends.
Building trust doesn’t happen overnight, it’s a long process that requires strategy, tools, and consistency. That’s why I developed Advantage Marketing—to make building your business online as easy as possible without giving up your precious time.
You’ll have the confidence that whenever you post, or press Publish, you’re doing the best for your business, your brand, and yourself.
I hope to see you in class.
MODULE 1
Like with all businesses, the first step you need to get right is branding. In module 1, you’ll learn everything you need to know about building a brand from the ground up, and how to develop one that speaks directly to your ideal audience. You’ll learn how to find your target audience and position yourself as the solution to all of your writing clients. Additionally, you’ll learn how to create visuals aligned with your brand.
MODULE 2
Communicating with your audience in a way that prompts them to take action is a process and an art. You’ll learn how to communicate in a natural way that leverages your knowledge, expertise, and experience so you can build your authority in the editorial industry. Copywriting is a sought-after skill, and you’ll be able to add it as a service to your editorial business.
MODULE 3
Social media is a powerful digital marketing tool that can be used to attract clients organically without spending money on ads. You’ll learn how to reach your audience and engage with them so you convert them into followers and paying clients. By breaking down the major social platforms and how to use them, you’ll learn what, when, and where to post, and why your audience needs to hear it.
MODULE 4
When a writer or business professional gives you their email address, it’s a gift. An email list is valuable because you own it, and communicating with subscribers isn’t dependant on a platform. You’ll learn how to grow an email list, and how to write newsletters in a personable way that converts followers into clients that can provide your business with repeat income. Get access to templates and strategies so you show up in your audience’s inbox confidently.
This private community is made up of other editorial business owners.
They hold each other accountable, share marketing strategies, lessons learned, and what’s working for them right now.
Valued at $997, this group is included totally free with lifetime access!
US $997
Posting on social media doesn’t have to be a guessing game.
With these easy, fill-in-the blank templates, posting captions will become an effortless task.
Valued at $97, these caption scripts are yours free when you enroll in Advantage Marketing.
US $97
When people give you their email address, it’s because they’re interested in you.
This email sequence is customizable to your perfect client.
Valued at $97, you’ll have your email sequence up and running when you join our program.
US $97
Building authority in your field takes consistency and sharing your knowledge.
These templates are designed to communicate with your audience in a sustainable and relatable manner.
Valued at $197, these newsletter templates are free for you.
US $197
Hashtags are a way to get you noticed and discovered on Instagram.
Created specially for editorial pros, you’ll be able to connect with your audience quickly so you can start gaining potential clients.
Valued at $97, you’ll get closer to your audience for free when you enroll.
US $97
We grant all of our students lifetime access to Advantage Marketing because marketing is always evolving.
Valued today at $1,982, you get Advantage Marketings bonuses for no additional charge when you enroll today.
US 497
Advantage Marketing packs digital marketing, branding, copywriting, and sales strategies into one comprehensive course that has helped thousands of students grow their proofreading and editing businesses online — and even offer copywriting and marketing as services to their clients.
We’re confident you’ll love this course, but if for some reason you don’t, then you can get a full refund within 7 days.
100% Satisfaction Guaranteed
This course is for editorial professionals like proofreaders, editors, book coaches, and freelance writers. However, the lessons can be applied to any industry and are for anyone who wants to know how to develop their brand and market themselves online.
Yes! Advantage Marketing comes with a risk free 7-day money back guarantee. If for some reason you don’t think the course is for you, let us know within 7 days of your purchase date of the course and we will give you a 100% refund, no questions asked.
You can do this for any niche. Whether you work for publishers, businesses, academics, writers, nonprofits or entrepreneurs, you’ll learn how to attract your ideal clients.
The course is broken into 4 modules: Branding, Copywriting, Social Media Marketing, and Email Marketing. The lessons are a mix of slides, text lessons, videos, and tutorials. There are worksheets and exercises to supplement your learning and execution. This makes things more manageable and you’ll see your brand and marketing strategy take shape as you progress.
Yes, you can! You can start whenever you’re ready once you’ve enrolled. You also get lifetime access, so you can go back and refresh your strategies and skills whenever you need.
Absolutely! This course is designed so you can market yourself easily online even if you have zero or minimal experience with social media and don’t consider yourself to be a tech expert.
This course is a proven system that teaches you how to appeal to the right client and future-proof your business. In addition to developing a plan, you’ll learn how to adapt to changes and growth. The course is also regularly updated to reflect changes in the online space.
An unbeatable price that comes with lifetime access and course upgrades